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Archive for June, 2011

Recently H.R. 2284, The Responsible Electronics Recycling Act of 2011 was reintroduced  by Rep. Gene Green (TX-29) and Rep. Mike Thompson (CA-01) to prohibit the exportation of some electronics whose improper disposal may create environmental, health, or national security risks.

At CompuCycle, we support the continued growth of e-waste legislation. It is our sincerest hope that in the near future every recycler will have to responsibly recycle every piece of equipment, that no electronics will be allowed in a landfill and every person will understand the impact of irresponsible recycling on our planet and future generations.

To learn more about The Responsible Electronics Recycling Act of 2011, visit the links below.

ISRI Works to Ensure Safe and Responsible Electronics Recycling

Reps. Green and Thompson Introduce Electronic Waste Recycling Bill

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Recently Gov. Rick Perry signed the TV TakeBack Recycling bill into law.  The new Texas law requires television manufacturers to take back and recycle old sets in an effort to keep toxic materials including lead and mercury out of landfills and water.

An estimated 25 million TVs are disposed of each year in the U.S., according to the Stacy Guidry, program director for the Texas Campaign for the Environment, an Austin-based statewide organization focused on recycling and trash issues. Old-style cathode ray tube TVs contain several pounds of lead, while most new flat-screen TVs contain mercury bulbs, she said.

Here at CompuCycle we are elated to finally have laws that enforces the ideology we have maintained all along, that electronics do not belong in landfills, especially TVs.  We look forward to seeing legislation to come that requires responsible recycling of all electronics.

To read more about What Texas’ new television recycling law means for consumers, click here

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Volunteers at e-cycling drive

Volunteers from 2011 KTRK ABC13 Houston Earth Day E-cycling Drive unload the last car.

Now that I’ve made it through my first Earth Day (more like month) while employed by CompuCycle, I think I’m ready to tackle tips on how to host a successful e-cycling drive. There’s no exact science and your results will always vary based on several factors. None the less, my first tip is what seems like the most obvious, but is often the tip least followed.

 

Contract with a Certified Electronics Recycler

Before you decide you want to provide a service to your employees, tenants, community or whoever you want to help recycle their electronics, make sure you have a safe and eco-friendly outlet to do so.  Many “recycling” companies will offer free recycling, but make sure you do your homework on the company before you hand over your hard drives and e-waste.

As I mentioned in the last blog, unless you are using a Certified Electronics Recycler (R2 or E-steward Certified) there is no guarantee that your electronics are being disposed of properly and sensitive information is safe. 

 

Find a venue that is suitable

If you plan on doing a one-day e-cycling drive, choose an outdoor area where recyclers can easily pull-up and unload. Typically recyclers are asked to not get out of the car and workers or volunteers will unload the vehicle for them, allowing for fast and easy drop off.  Shade is always also a plus for workers and volunteers to escape the sun.

If you plan on doing a multiple day e-cycling drive, choose a centrally located area that is big enough for at least 1 gaylord box for collection of electronics.  CompuCycle would drop off the box(s) prior to the event and would pick them up at the host’s instruction.

 

Know the extent of your resources

Determine beforehand how much labor the recycling company will provide and how many volunteers you will have. The more organized your event is, the more successful your event will be. You want your recyclers to want to bring their electronics next year and spread the word to friends and family.  Word of mouth should be one of your top referrals. 

 

Anchor your event with other events or times when recycling interest at its highest

Obviously in April, around Earth Day, is when recycling is at the top of everyone’s agenda. The Earth Day buzz is  a great way to help create awareness of your e-cycling drive.  Other times to anchor your event to are: America Recycles Day (Nov. 20th), right after New Years (Give us all the electronics you just replaced at Christmas!), Spring Cleaning (Clean the old electronics out of your closet!)

 

Set a time that is convenient for your audience

It’s always important to keep in mind your audience.  If it’s your employees or tenants, a weekday recycling drive would probably be the most successful option. Really, who wants to drop by work on a Saturday? If it’s members of your community, a Saturday collection is most convenient for those that have 9-5 jobs. 

 

Consider extending your drive

Instead of a one-day drive, consider offering a week-long collection event in a central area, if you have one available. This is will allow recyclers a chance to bring more electronics and will allow more to participate. 

 

Be clear as to what items are accepted and how many items can be brought

The last thing you want to encounter on your drive day is frustrated recyclers.  Who wouldn’t be frustrated after you loaded up your 60″ Monster Big Screen TV only to find out the drive you are dropping off at does not accept TVs over 36″. 

Make sure to mention in all media if there is a limit on the number of items and the items that are not acceptable, such as appliances (microwaves, refrigerators and so on).  

 

Advertise

The most important step is to of course make sure your audience knows the event is happening! How do you let them know, you say? There are many avenues to reach your audience in this day and time. Some effective outlets are: Flyers, Social Media (Facebook, Twitter, LinkedIn, YouTube, etc.), Newsletters (digital and print), Emails (Your own, that’s right, send some emails!), Newspapers, Blogs and Word of Mouth (Tell some people!).   

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